Calie Salter
Managing Director (Co-founder)
Calie is passionate about all things psychology, marketing, web, social and research.
With a focus on innovation research (both quantitative and qualitative), Calie has developed cutting-edge consumer insight analyses across a variety of industries. Whilst at global market research firm TNS and local firm Raspberry Innovation Research and Strategy, Calie gained invaluable experience in branding, advertising concepts, and research studies for several blue chip FMCG clients.
Calie’s background in market research evolved into digital marketing, with a focus on creating (and then growing) websites that not only look good, but that work from psychological perspective. No wonder she co-founded Clickify in 2012.
Today, Calie oversees just about every aspect of Clickify’s operations, managing the entire team, as well as multiple clients and projects. She prides herself on delivering personalised customer service and is very much involved in the day-to-day of Clickify. Somehow though, she finds time to work on her own websites including Marketing.com.au.
The super organised Calie is a stickler for detail (you should see her draw straight lines on a whiteboard!), and is never one to quietly accept the status quo. Calie holds a Bachelor of Science (Psychology/Psycho-physiology).
Calie Salter
Managing Director (Co-founder)
With a focus on innovation research (both quantitative and qualitative), Calie has developed cutting-edge consumer insight analyses across a variety of industries. Whilst at global market research firm TNS and local firm Raspberry Innovation Research and Strategy, Calie gained invaluable experience in branding, advertising concepts, and research studies for several blue chip FMCG clients.
Calie’s background in market research evolved into digital marketing, with a focus on creating (and then growing) websites that not only look good, but that work from psychological perspective. No wonder she co-founded Clickify in 2012.
Today, Calie oversees just about every aspect of Clickify’s operations, managing the entire team, as well as multiple clients and projects. She prides herself on delivering personalised customer service and is very much involved in the day-to-day of Clickify. Somehow though, she finds time to work on her own websites including Marketing.com.au.
The super organised Calie is a stickler for detail (you should see her draw straight lines on a whiteboard!), and is never one to quietly accept the status quo. Calie holds a Bachelor of Science (Psychology/Psycho-physiology).
Chris Burgess
Chief Technology Officer (Co-founder)
Chris isn’t afraid to admit it: he’s a geek from way back, having worked in IT for over two decades. The way we see it, that can only benefit you. With Chris applying all his geekiness to your next big online project, it’s bound to succeed.
Chris specialises in web development (with a focus on WordPress), security and online marketing. With such an over-abundance of expertise, how could you not want him spearheading your next project?
Chris is passionate about keeping up-to-date with the latest web technologies. He can often be found at one of Melbourne’s many tech events; he even helps manage the Melbourne SEO Meetup and the Melbourne WordPress User Meetup.
You can check out his personal blog: ChrisBurgess.com.au.
Chris Burgess
Chief Technology Officer (Co-founder)
Chris specialises in web development (with a focus on WordPress), security and online marketing. With such an over-abundance of expertise, how could you not want him spearheading your next project?
Chris is passionate about keeping up-to-date with the latest web technologies. He can often be found at one of Melbourne’s many tech events; he even helps manage the Melbourne SEO Meetup and the Melbourne WordPress User Meetup.
You can check out his personal blog: ChrisBurgess.com.au.
Cassandra Bell
Digital Marketing Project Manager
In particular, Cassandra is passionate about data quality and has a keen eye for it – if a number is out of place you can trust Cassandra to spot it from a mile away. Her meticulous nature and penchant for perfection ensures she’s adept at making sense of even the most unwieldy datasets and spreadsheets.
As well as having scrupulous attention to detail when it comes to the minutiae of data, Cassandra is also able to see the bigger picture. She loves the way analysing data can give insight and clarity to human activity and behaviour, and how it can help guide strategies to solve problems or enhance outcomes.
Nik Kingsman
Social Media and Community Manager
Before joining the Clickify team, Nik worked as a community manager for Foxtel for six years, and at the Lost Dogs Home for the five years prior to that. When it comes to web technologies, gadgets, social media platforms and the latest and greatest apps, Nik is always a step ahead of the pack.
A natural adopter of cutting-edge tech and genuinely passionate about education and upskilling, Nik is the first person to test, try and learn about new digital marketing platforms. An avid traveller, Nik will do just about anything to nab himself an adventure—so long as he’s planted firmly in an airplane seat, Nik’s as happy as Larry.
Nik likes to keep his WordPress and Elementor skills sharp through personal projects like TravelVloggers.com.au, a platform created to spotlight and support travel content creators. He lives vicariously through their stories and adventures from around the globe.
Lisa Comerford
Digital Marketing and Communications Specialist
A Bachelor of Arts in Cinema, Honours in Screenwriting and an Associate Diploma in Writing for Film, TV and Multimedia, Lisa can cater to a spectrum of content needs. Most recently she was found writing programme blogs and film reviews for the Foxtel Community, where she engaged thousands of loyal readers weekly and promoted positive conversations in the Social Media space, creating advocates and brand ambassadors.
With almost two decades at the company her customer focus is enlightened and efficient. Head in a book, her dream is to have a secret doorway in her library (activated when you slide the ladder under Alice’s Adventures in Wonderland) leading to a cellar… with more books of course.
Ashley Bell
System Administrator & Technical Support Engineer
With 15 years’ experience in the fast-paced corporate retail world, Ashley understands the importance of getting things right the first time, which is why he’s all about making processes easier, more efficient and repeatable. As our super dedicated system administrator and technical support engineer, Ashley is a vital member of the Clickify DevOps team. He looks after our help desk and keeps systems and site administration operational.
Ashley has a love of things that are simple, intuitive, and “just work”. Never one to take himself too seriously, he believes that life is short, so it’s important to take time to relax and enjoy the moment.
Darren Heidke
Digital Marketing Specialist
With his eagle eye for identifying patterns and uncovering optimisation opportunities, Darren has a remarkable knack for solving complex campaign challenges. He’s passionate about helping clients grow their digital presence, ensuring every campaign is meticulously structured to perform at its absolute peak.
Darren has embraced cutting-edge tools that amplify his already formidable analytical capabilities, transforming data into meaningful strategies that deliver measurable results. His approach is grounded in clarity, insight, and continuous improvement because client success is his genuine focus.
Beyond the numbers, you’ll find Darren exploring new destinations, immersing himself in Thai language and culture, or following the world of horse racing. He’s known for backing Melbourne Cup winners!
Emma Westwood
Digital Marketing Communications Specialist
As a writer, Emma possesses that rare gift of transforming complex products, services, and ideas into compelling narratives that genuinely resonate. As a strategist, she thrives on asking precisely the right questions to create meaningful strategies that actually stick. Her background as an arts editor and journalist brings a distinctive creative perspective to every project, regardless of sector.
Recently, Emma’s embraced AI as another powerful tool in her storytelling arsenal, combining cutting-edge technology with her natural wordsmith talents to deliver even more impactful content for clients.
Beyond Clickify, she’s authored several books on cinema, graced radio shows and podcasts as a film reviewer, voiced DVD commentaries, and penned countless essays for specialty film distribution labels worldwide.
In her spare time, Emma enjoys sleeping and dangling upside-down as an aerial yogi (no, she is not a bat woman).
Michael Jones
Digital Marketing Specialist
Michael has been a main catalyst in driving SEO success for many large organisations in Australia (both in-house and agency side), spanning an extremely broad range of industries including: shopping, classifieds and service websites. He has achieved a high level of SEO & SEM success for clients, with many achieving number one status in their respective fields. Additional to this, he has also conducted training of new and existing team members, on everything from strategy and methodology of search engine optimisation, through to the hands-on technical elements of complex CMSs.
Recently, he was employed as a Web Search Strategist at realestate.com.au, managing the onsite and technical SEO strategy for Australia’s No.1 real estate website. As a side-project, he has also developed the “Holiday Point” travel brand, incorporating a travel advice blog and a network of 9 location based travel information and attraction websites. This has provided a suitable platform to continually develop his SEO abilities along with gaining visibility across the entire web development and digital marketing process. Outside of the working environment, he’s given multiple presentations at the Melbourne SEO Meetup which he helped to co-organise, as well as at the SMX Sydney Bootcamp, Melbourne Hootup and the WordPress Melbourne Meetup.
Andrew Murray
Development Specialist
His interest in programming started as a kid in the 80s teaching himself BASIC on the mighty Commodore 64. With more than 15 years web dev experience, he has delivered more web development projects (covering both server and client side technologies) than we’ve had hot dinners.
With a passion for building elegant web apps that people love using, mobile gadgetry and general geek goodness, it is Andrew’s brilliant UX creative that sets him apart from other web developers.
He has a proven ability to develop user interfaces that meet brand standards and exceed industry best practice. Andrew holds both post graduate qualifications and industry certifications in IT.
Renato Luminati
Operations Specialist
Even though the majority of work Renato performs is on our infrastructure and behind the scenes, you will regularly find him at various technical Meetups and conferences around Melbourne.
Emilio Emmanuel Puerto
Operations Specialist
Along the way, Emilio has honed both his patience and empathy, ensuring that he is a collaborative, supportive member of the Clickify team. He prides himself on his commitment to understanding the needs and vision of his clients, and the people around him. He is always willing to go above and beyond to help others.
As well as being a tech whiz with a solid background in technical support, Emilio has exceptional experience in customer care. This means he’s able to clearly communicate technological problems and solutions, without all the complicated, technical jargon that can be so confusing and frustrating.