In-depth data, statistics and analytics are essential when it comes to reaching the right audience online, and delivering real, measurable growth for your brand or business. It’s essential that you know where, when, how and why people are browsing online or using social media. This way, you can best leverage the opportunities presented by these
Calie takes a realistic approach from the outset, even before detailing eCommerce options, extensions and plugins, asking the fundamental question: is your approach going to work? Planning is key: understanding your demographic, how many products or services you are selling and what your point of difference will be need to be front of mind to succeed.
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